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    8 Steps To Produce an Effective Marketing Event

    As a Event Producer and marketing professional , it is virtually impossible for me to attend an event, play or any production without looking to do it better or trying to figure out how they did that! It is true I have my own style of producing an event and I have even had people [...]

    The State of Digital Signage

    Last week, I attend the Digital Signage Expo in Las Vegas to get an idea where the industry is headed and look for new opportunities.  I’ve been working with digital  signage for a few years now in dentistry, banking and now moving into retail.  There were very few exhibitors who were demonstrating any new and [...]

    Why Are We Now Offering Workshops On Social Media

    Many of you know me as a video and event producer, well, this is what I have been doing since 1993.  Some of you have asked me if I am still producing video and events since I started promoting our social media workshops.
    Just to be perfectly clear…the answer is YES! We are still producing award-winning [...]

    Use Video To Tell Your Story

    Video is one of the best ways to tell your story. Rather than using static pages with text and graphics, you can use short videos to engage your target audience. Video for this purpose need not be elaborate or expensive. The more impromptu the video seems, the better it will communicate. Here [...]

    Staging Equipment and your Production Team is the foundation for success

    “Anything that can go wrong will.”
    - Murphy
    Have you ever had that sick feeling in your stomach when the presentation does not go right? When you CEO is up at the podium and the sound is lousy, the PowerPoint is not working right and the screen is too dark? And the crew is sitting back reading [...]

    Eight Power Points!

    Here are 8 Power Points for great presentations:
    1. Rehearse, Rehearse, and Rehearse. So many executives wing their presentations or prepare them on the plane. This leads to reading the slides and not truly engaging the audience.
    2. Presentation slides are not speaker notes! If you read the slides to your audience, you might as well give [...]

    IMAG – Should You Use It?

    Another option with video is using what is known as IMAG (Image Magnification), which allows you to use video cameras to present via screens a “live feed” of what is happening on the stage. This can be expensive, so let’s take a look at when you should use it. Remember though that not using it [...]

    What’s Web Conferencing?

    Web Conferencing (think GotoMeeting.com) makes it possible for your clients to share what’s on their computer desktop with people in other locations – in real time, over the web. By implementing virtual meetings you can save clients time and money, get a thumbs-up from the “green crowd”, and offer new ways for companies and organizations [...]

    What’s Digital Cinema?

    Digital Cinema is an innovative option that lets you showcase your content and deliver a high-impact message to your audience. With the capability of reaching audiences in more than 500 theaters across the nation this cost effective option allows for a live or pre-taped presentation to be multicast into the digital theaters chosen for the [...]

    Web Broadcasting: Save Money, Reduce Travel and Communicate Powerfully

    We know how important it is for our companies to bring people together so we can continue building business, sell more, and align employees to company strategy and to reward excellent performance.
    So, how do we develop a dynamic approach – keeping your target audiences connected and inspired while acknowledging that travel and meeting budgets have been [...]